Football Needs Innovation Too

by Paul Joseph on January 11, 2014 · 0 comments

As the NFL celebrates another year of unsurpassed digital, mobile, and social success, they are facing a growing problem, and it’s a big one. The in-home experience of today’s NFL has become so good that live attendance, even during the playoffs, is suffering in substantial ways. Let’s go inside the huddle and examine a few converged (physical + digital) innovations the NFL should employ to drive attendance and change the way we experience their sport live. Grab your Google Glass, strap on your Internet of Things … and go long! Continue reading →

[via Innovation Excellence]

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